COVERING THE ‘60S

THE MONACELLI PRESS, 1996

“At the pulsing intersection of ’60s iconography and iconoclasm stood George Lois, genius adman, who went on to sock it to the nation’s eyeballs as Esquire’s cover designer.”

VANITY FAIR

 

“George Lois’ Esquire covers are considered among the most memorable propaganda imagery in any medium, and certainly the most provocative in the history of the magazine industry.”

THE NEW YORK TIMES

 

“If any icons of American graphic design are worth preserving, George Lois’ Esquire covers are.”

PRINT MAGAZINE

 

“Between 1962 and 1971, Esquire featured one remarkable cover after another, each conceived and designed by Madison Avenue’s Wunderkind, George Lois. Lois’ covers are Icons of the age, acerbic critiques of contemporary society, politics and manners that subverted the conventions of mainstream magazines...and the legacy of a remarkable graphic designer and communicator.”

THE NEW YORK TIMES

 

“George Lois’ 1960s Esquire covers put today’s butt-kissing magazines to shame.”

MEDIA CIRCUS