“Four decades ago in the reign of George Lois, the position of Esquire cover designer carried the power to revolutionize the visual vocabulary of magazines.”

THE NEW YORK OBSERVER

 

“Esquire covers didn’t stoop to agitprop. They were too sophisticated to double as protest signs. Lois packed subversive messages into the snowballs he tossed, but he wanted their dramatic content to trigger debate rather than agreement.”

JAMES WOLCOTT, VANITY FAIR